For the introduction of their new implemented Corporate Identity, Swiss Post invited KASUGA to develop an interactive experience to learn and understand the possibilities of the new design rules. The touchless installation lets each visitor create an individual design following the general standards in a simple, intuitive and playful way.
By entering the installation space, a Hi-Res picture of each visitor gets captured and then shown on a display. When the visitor steps in front of the display, the application gets activated and specific design elements appear. By moving the hands, these elements can now be shifted and arranged on the taken picture within a certain time. After the design process, the created visual is instantly produced as a physical representation and made accessible online.
Project lead — Andreas Lutz
Design — Christoph Grünberger
Development — Hansi Raber
Post CH AG
2017 — Post CH AG Headquarter, Bern, Switzerland
2016 — Kameha Grand Zürich, Zürich, Switzerland
2016 — Post CH AG Headquarter, Bern, Switzerland